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Privacy Policy

Your privacy is very important to us. Accordingly, we have developed this Policy in order for you to understand how we collect, use, communicate and disclose and make use of personal information. The following outlines our privacy policy.

We are committed to conducting our business in accordance with these principles in order to ensure that the confidentiality of personal information is protected and maintained.


Personal Information

Making Care Easier may ask you to register and provide personal information in certain instances, such as when you choose to personalize your use of our Site for medical conditions of interest, when you ask a question of our experts, when you request additional information, when you request a service provider in your area or when you contact our customer support group. Personally identifiable information that we may collect includes your name, e-mail address, address, telephone number, and information about the medical conditions of a loved one. Making Care Easier may also collect demographic information such as your age, gender, zip code, level of education, household income, and interests. If you choose not to register, you can still use most of our Site. Unfortunately, you will not be able to access areas that require registration.

Children's Personal Information

Making Care Easier does not knowingly collect personally identifiable information from users under the age of 13. If we find out that we have such personal information, we will take reasonable steps to delete it.

Site Usage Information

Making Care Easier tracks navigational data (log files, server logs, click-stream) and information about how our Site is used by you (through cookies, Internet tags, or web beacons). We also collect information such as the URL of the Site you previously visited and the time of day that you use our Site. Making Care Easier also keeps track of the pages you visit within our Site as well as any transaction details (downloads, orders, requests, or referrals). You can set your browser to notify you when a cookie is sent, or to refuse or delete cookies altogether, but in such cases certain features of our Site might not function as expected.

Third-Party Ad-serving Companies

On our Site, we will display third-party advertisements. While many of these advertisements are displayed by Making Care Easier, we allow third-party ad-serving companies or ad networks to display advertisements on our Site. Some of these ad networks may place a persistent cookie in order to recognize your computer each time they send you an online advertisement. Thus, third party ad-serving companies or ad networks may compile information about where you are using your computer, where you saw their advertisements, and which ads are clicked on. This information allows the third party to deliver targeted advertisements that they believe will be of most interest to you. Making Care Easier does not have access to the cookies that may be placed by the third-party ad-serving companies or ad networks. We will not share information that will specifically identify you to an ad-serving company or ad.


Personal Information

Making Care Easier collects, integrates, and uses your personal information to help enhance and personalize your use of our Site and the services that we may offer. This information also allows us to provide you with targeted content, information, and advertising (on our Site, in newsletters, via e-mail, etc.). We also use anonymous and aggregated data to create statistics and reports for various business purposes. We may aggregate anonymous data and share it with our advertisers or Making Care Easier partners in order to offer you potentially desirable products and services.

Making Care Easier may also use your information to communicate with you, but only after you give your express permission for such communication. The exception is the case of "service e-mails," which we use to communicate with you regarding the system itself or your use of the system. Examples include: communication around system downtimes, announcements regarding the launch of new services, responses to customer service enquires, and messages regarding the completion of transactions you have initiated.

Site Usage Information

The Site usage information we collect (e.g., cookies, Internet tags, web beacons, etc.) is used by Making Care Easier to monitor the operation, technical functions, and quality of our Site and services. This information is also used to provide general statistics regarding use of our Site. We may also use such information for research or improvements of our Site and the services we offer you. This data is also used by Making Care Easier to deliver customized content and advertising to you when your online behavior indicates that you are interested in a particular subject area.

Disclosure of Data

Making Care Easier keeps your personally identifiable information confidential. We do not disclose it to third parties or others that do not have a need to know such information, except under certain circumstances. Set forth below are various circumstances under which Making Care Easier may share your personal information:

In the event that we disclose your personally identifiable information as set forth above, we will require third party organizations to protect and maintain your personally identifiable information in compliance with the terms and conditions of this Terms and Policies.

Prohibited Disclosures

Except as set forth above, Making Care Easier will not disclose your personally identifiable information to any third party, including advertisers, without your explicit consent. In addition, Making Care Easier will not sell, rent, or otherwise disclose Making Care Easier's e-mail list or address list except as explicitly set forth in this Privacy Policy.

Control of Your Personal Information

Making Care Easier offers its customers choices for the collection, use, and sharing of personally identifiable information at the time a customer decides to register. In addition, customers may stop the delivery of future communications from Making Care Easier by unsubscribing at any time. For instance, each e-mail you receive (aside from "service e-mails") contain instructions explaining how to stop receiving such e-mails. If your personally identifiable information changes (such as zip code, phone, or e-mail or postal address), or if you no longer desire our service, we provide a way for you to correct, update, or delete/deactivate your personally identifiable information. This can be done by visiting the Account page on our Site or by e-mailing our Customer Support service at support@makingcareeasier.com.

Protection of Information -- Security

Making Care Easier is committed to protecting the security of your personal information. We use a variety of up-to-date security technologies and procedures to help protect your personal information from unauthorized access, use, or disclosure. When we transmit highly confidential information over the Internet, we protect it through the use of encryption, such as the Secure Socket Layer (SSL) protocol. You should keep in mind that no Internet communication is ever completely secure or error-free.

Changes to This Terms and Policies

We may periodically update this Terms and Policies to reflect changes in our services and policies. When we post changes to this Terms and Policies, we will revise the "last updated" date at the top of this Terms and Policies. If there are material changes to the Terms and Policies or in how Making Care Easier will use your personal information, we will notify you either by posting a prominent notice prior to implementing the change or by sending you a direct notification. We encourage you to periodically review this Terms and Policies to be informed of how we are protecting your information.

Contact Information

If you have questions or complaints regarding this Terms and Policies, you should first contact us at privacy@makingcareeasier.com with any questions or concerns. All customer requests will be formally reviewed by Making Care Easier.

Making Care Easier
40 Sea Avenue
Quincy, MA 02169

Complete Agreement

Except as expressly provided in a particular "legal notice" on the Making Care Easier Site, these Terms and Policies and the Making Care Easier Privacy Policy constitute the entire agreement between you and Making Care Easier with respect to the use of the Making Care Easier Site, and Content.

Thank you for your cooperation. Questions or comments regarding this website, including any reports of non-functioning links, should be submitted using our Contact Us Form or via U.S. mail to: Making Care Easier, 40 Sea Avenue, Quincy, MA 02169.